Who said that word of mouth is an outdated form of marketing? NO. ONE. EVER.
Nowadays business owners are not hiring the town crier to announce their latest and greatest product release. They’re relying on their FOLLOWERS to do it for them.
And guess what? Followers are happy to do so FOR FREE.
Let’s be honest here. You enjoy a product or service. You follow the brand on social media, interact with it, build trust in it (remember that word, TRUST). Then what? YOU TALK TO YOUR FRIENDS ABOUT IT. Everyone does it. YOU’VE done it.
And then what happens? Your friends check out that business, too. They may hit ‘like’ or follow them on social media. If that social media presence is well-branded and contains exciting enough content, they may even follow that business religiously, share it around, and voila – you’ve made a new customer or client! Now THAT person will share the experience with their friends…see where I’m getting at?
So what about your business?
Where are you at regarding your social media presence?
Leave a comment or DM me for a no-obligation chat about your social media needs.